Arizona’s second largest brewery, SanTan Brewing, will introduce their signature beers: Devil’s Ale, HopShock IPA & Mr. Pineapple Wheat Beer to Southern California in April 2014
With plans for southern California distribution in April 2014, SanTan Brewing Company is teaming up with Reyes Beverage Group to introduce its uniquely southwestern style ales including Devil’s Ale, HopShock IPA, Mr. Pineapple Wheat Beer and a SanTan variety pack.
Reyes Beverage Group will play an important role in SanTan’s successful launch into craft beer retail and tap accounts throughout San Diego, Los Angeles and everywhere in between. Reyes Beverage Group California beer distributorships include Crest Beverage in San Diego, Gate City Beverage Distributors in San Bernardino, Allied Beverages in Los Angeles, Ventura and Santa Barbara Counties and Harbor Distributing in Orange County and Los Angeles. Their dedication to advancing the craft beer revolution, their craft beer marketing experience and their commitment to excellence are just a few of the many reasons that SanTan Brewing Company is thrilled to announce their partnership.
SanTan Brewing Company founder and brewermaster, Anthony Canecchia, stated, “We believe in true partnerships with friends that are committed to educating, serving and selling craft beer in America. Reyes Beverage Group have undisputedly dedicated their houses to the development of the American craft revolution, which is part of our mission at SanTan Brewing”.
Social media will play a key role in gaining public awareness of the launch. SanTan Brewing has set up a dedicated Facebook page at www.facebook.com/SanTanBrewingCalifornia, to keep thirsty fans in SoCal updated on where to find SanTan beers on tap and in cans.
“We are thrilled to bring SanTan to southern California — there’s no better market for great craft beer meant to be paired with great food and conversation. We expect SanTan’s southwestern style ales to be in hot demand and we will ensure the right outlets across southern California have the brewer’s brands stocked,” said Tom Reyes, president of Harbor Distributing.
SanTan Brewing Company is the second largest craft brewery in the state of Arizona and the 14th fastest growing craft brewery in the nation according to the Brewers Association data of 2012. In 2013, SanTan Brewing produced 15,000 barrels of beer, achieving regional brewery market classification as defined by the Brewers Association.
About SanTan Brewing Company
Open since 2007 under the leadership of founder and brewmaster, Anthony Canecchia, SanTan Brewing Company has established a strong reputation as one of Arizona’s favorite craft breweries. In addition to brewing, SanTan features a friendly neighborhood brewpub in Downtown Chandler, which has quickly become one of the top local food and beer destinations in the Phoenix metro area.
In 2009, SanTan Brewing began distributing their southwestern style ales throughout the state of Arizona, operating with a mission to pair craft beer with craft food that would inspire great conversation and good times. 2014 marks the beginning of taking this journey throughout the southwestern states and California.
SanTan beers have won numerous national and statewide awards including two medals at the US Open Beer Championship: bronze in 2013 and gold in 2011. SanTan Brewing also took home a silver medal at the 2011 Great American Beer Festival and won Best Brewery in Arizona, selected by the Phoenix New Times and the Arizona Republic, in 2013 and 2011.
About Reyes Beverage Group
Reyes Beverage Group is the leading beer distributor in the United States dedicated to adding value to the brewers’ supply chain and to offering the widest variety of the best beers available in its marketplace while creating an outstanding work environment for its employees. The company distributes over 100 million cases of beer annually in the following major metropolitan areas: Chicago and northern Illinois; Santa Barbara, Ventura, Los Angeles, Anaheim, San Bernardino, San Diego and southern California; Orlando, Florida; Washington, D.C.; northern, central and eastern Virginia; central Maryland and Charleston, South Carolina.